E1GOKART – a chain of modern indoor go-kart tracks

E1GOKART tracks mean lots of space, attention to even the most minute details, an innovative approach and a commitment to propagating motorsports in Poland and abroad. The diverse specifications of our go-kart tracks guarantee thrills and the development of drivers’ abilities.

The owners asked us to modify all of the components of the brand and to design a coherent communication system. We opted for simplicity, clear communication and a more modern design, not only fitting the interior and the aesthetics of the tracks, but also expressing emotions felt by drivers during races.

The brand also wanted more presence in social media – hence vivid colours and a plethora of additional identifying elements to increase its visibility on social media platforms and make the brand more memorable.

The rebranding process turned out to be the beginning of a very cool cooperation, fuelled by positive emotions, adrenaline, and the love of motorsports.

E1GOKART tracks are located in Kielce, Chorzów, Poznań (Skórzewo) and Gdańsk. In the coming years, our chain is going to expand to new locations – a second track in Poznań (Rabowice 2024) and a new track in Bydgoszcz (2025).